Dave Brandon Out At Toys 'R' Us - Back to Sports

Submitted by Everyone Murders on

It's hard to glean from this ARTICLE whether the move was voluntary or not, but Dave Brandon and Toys 'R' Us have severed ties so that Brandon can join the Washington Redskins as their new Senior Vice President - Marketing & Public Relations.  Quotes?  Quotes:

 

Joshua Bekenstein, Board of Directors, Toys 'R' Us:  We appreciate all that Dave Brandon has done on behalf of Toys 'R' Us, coming in at a difficult time and righting the Toys 'R' Us ship.  While we have had to work through employee and retail unit right-sizing, we believe that Dave's tireless efforts have increased the overall enterprise's value and we appreciate all he's done.  While store closings and employee right-sizing will continue in his absence, Dave Brandon really jumpstarted that process, and the stakeholders appreciate his efforts.
Daniel M. Snyder, Owner, Washington Redskins Football Club:  The entire Redskins organization is thrilled to welcome Dave Brandon into his new role directing the Redskins' marketing and community relations efforts.  The Redskins play an outsize role in both the DC metropolitan community and across the nation, and we think that Dave is the perfect choice to solidify and maximize those relationships.  Dave has a strong sports and PR background, and is the ideal man for the job.  Dave helped to rebuild the University of Michigan sports programs, including hiring Jim Hackett, and has made each place he has worked a stronger, more familial environment.
Dave Brandon, SVP - Marketing & PR, Washington Redskins Football Club:  I am thrilled to join the Redskins and assist Dan Snyder, Jay Gruden, and (Director of Football Operations) Paul Kelly in my new role.  And I am especially excited to continue to cement the Redskins' nationwide brand, and find new and innovative ways to continue to honor Native American culture through the Redskins' brand.  I also look forward to working with the club on public education of currently overstated CTE and concussion issues.

Dubs

April 1st, 2016 at 8:34 AM ^

OH. MY. GOD.

"Fans have also complained about the game-day experience... [and] have expressed displeasure with [Dan] Snyder led initiatives that they feel distract from the enjoyment of attendance. One fan explains:

“There’s too much hoopla ... Fireworks. Loud music. It’s not about the game anymore. They’re trying to generate excitement in an artificial way. It’s a distraction. Redskins fans are loyal and loud—they can do it by themselves.”

— Steve Lann, whose family has been a season ticket holder since the 1950s"
 

westwardwolverine

April 1st, 2016 at 8:37 AM ^

April Fool's right? This can't be real. Especially this sentence:

And I am especially excited to continue to cement the Redskins' nationwide brand, and find new and innovative ways to continue to honor Native American culture through the Redskins' brand.

They'll be changing their name within a year after some of Dave's gaffes force them to do so.