Big Ten/ ESPN negotiations "begin"

ESPN has an exclusive negotiating window with the Big Ten, which many expect to end without a deal in place. This will allow the rights to hit the open market and all the major players are expected to be involved.  The success of the B1G this past football season in terms of viewership will bring everyone to the table. 

ESPN is determined to keep their share of games. 

Fox wants to expand their deal. 

CBS is looking to replace the SEC after 2023

NBC is hoping to have a CFB double header with ND following Big Ten games

 

I expect the money is going to be ridiculous.  Michigan winning the title this year is certainly to help increase the payday because when they are a good, they are a huge draw.  Currently Fox is paying $240M per year and ESPN is paying $190M.

 

https://www.sportsbusinessjournal.com/SB-Blogs/Newsletter-Media/2022/02/14.aspx