attendance can be more important than money

You're gonna stay for the fourth quarter of our game against Chattanooga. This is actually not as bad as it sounds at first blush:

Saban, the Alabama football coach, has long been peeved that the student section at Bryant-Denny Stadium empties early. So this season, the university is rewarding students who attend games — and stay until the fourth quarter — with an alluring prize: improved access to tickets to the SEC championship game and to the College Football Playoff semifinals and championship game, which Alabama is trying to reach for the fifth consecutive season.

But to do this, Alabama is taking an extraordinary, Orwellian step: using location-tracking technology from students’ phones to see who skips out and who stays.

This doesn't impact anyone's ability to get student tickets for the regular season, it just sets up some bonus goals for diehards who want post-season tickets and opt-in to this program. Now, a bunch of people have pointed out the obvious flaw in which people just leave their phones with freshman pledges or whoever, but at least the idea is to prioritize attendance and dedication.

Michigan does nothing along these lines and really dumped on the idea of dedication mattering when they re-seated Crisler the instant the program got good. Michigan should have programs that reward attendance—not necessarily for students who leave early, but for people who buy tickets and don't use them.

Michigan has the power to change their relationship with ticket-holders by 1) allowing people to return tickets to the AD and 2) downgrading Victors Club points for people whose tickets don't scan. The AD can then try to sell those tickets with some sort of rush program. This would be particularly good for Crisler, which often has big swathes of empty seats even for reasonably important games.

The AD continues to focus exclusively on a bottom line that is mostly about how much money they can funnel to the water polo coach and platinum-plate their silver-plated facilities while ignoring the idea that a full, raucous stadium will probably do more for Michigan's wins and losses than the next increment of opulence.

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