OT - Ticket selling question

Submitted by JamieH on

Ok, so I'm trying to properly price 4 season tickets for sale (Row 40, corner).  In the past I've always just sold them for face + the seat license, so I'm new to figuring out the "market value" of these things on the secondary market.

I checked out the TiqIQ stuff since MGoBlog has a deal with them, and they are claiming the market price of the tickets is super high, around $1.7K a ticket.  Yet when I check StubHub, I see lots of season tickets available for 1K and under a ticket.  I know StubHub has some buyers surcharges that get added onto that, but not I know they can't be nearly that much.

So what gives here?  Is TiqIQ just way behind the curve in updating their market prices?   My Econ 101 class from UM tells me that if there were a ton of ridiculously underpriced tickets sitting there on StubHub some ticket broker would have already snapped them up and would be flipping them for big $$$.   So obviously TiqIQ is steering me way wrong in the pricing here, correct?   

Also, if anyone has an experience with selling tickets outside of StubHub, any advice is appreciated.  I was planning on using StubHub this year but the fees are just ridiculous. 

jcouz

August 9th, 2015 at 3:09 PM ^

I think you can expect to get $3000-$3200 for the 4 season tickets. You might be able to get a bit more if you split the tickets by game.

maizemama

August 9th, 2015 at 5:23 PM ^

I have sold my extras on Stub Hub this year and they have added a new feature in the pricing section; now when you click the help me price button it shows you the low, the mean and the high price for your section. I found that very useful and proceed most of my tickets around the mean and have sold them quickly. You don't actually have to list them on Stub Hub, but the pricing info is good to have.

MLaw06

August 9th, 2015 at 6:23 PM ^

The Stubhub prices sound closer to reality.  The most useful price statistic is the prices of tickets "actually sold" in your section.  In order to find that, go to Stubhub, click sell ticket, pick out your section, then press compare.  Then you can see the prices of tickets that are actually sold (and not just the currently listed ones - which may or may not be the most realistic).

JamieH

August 9th, 2015 at 8:41 PM ^

seems like the TiqIQ "market prices" are completely out of whack with reality.

 

I have seen the StubHub section you are talking about.  The TiqIQ prices just gave me pause and made me wonder if there was something I was really missing out on.

Maize in Cincy

August 10th, 2015 at 1:24 AM ^

TiqIQ is a garbage site, they have to mark up prices so they can pay websites like this a cut.  I remember last year they had tickets near face value for most of the big 10 games when they we going for $20.

Maize in Cincy

August 10th, 2015 at 1:22 AM ^

Stubhub is the best way to determine market value, or look at completed auctions on ebay.  Stubhub doesn't charge buyer fees anymore so if you see something still listed on there that basically means it's priced too high.